AS I am from Denmark, I am used to the keyword; efficiency. From the private businesses I have been part of and also in stores all around. The biggest reason is, of course, keeping the manpower costs as low as possible, optimizing the results and for competing internationally.
In general, there have been a cut-back in service especially in physical stores, but also it has become very fashionable with online chat service or customer service in low-salary countries (outsourcing). With a relative high lowest salary allowed in DK (due to high taxes and the development) it makes the companies have less amount of people employed.
When looking at Brazil, the lowest allowed salary is (relatively) very low, so the number of employed people has less importance to the end result of the company. You have people filling your car with gas, always many sales persons in stores, always many people employed.
BUT the service is sometimes too much - here is an example:
I went to a small hardware store in middle of the day with no other customers in the store. Firstly I was met by a friendly salesperson (no. 1) who helped me pick out a cooking spoon, after that I had to talk with another person (no. 2) to have the spoon registered in the system. At the other end of the store I had to pay (no. 3), and at no. 4 person (sitting right next to no. 3) she had to check my receipt and hand-out my spoon... It was fine because I was in no hurry and the people were very friendly so I could try my portuguese :-) But can you imagine being in a hurry and very busy, standing in line 4 different places...?
The relative high basic salary level in Denmark has resulted in companies optimizing the number of employees (for the fewest possible). At the same time DK is so rich that unemployment money is so high that for the lowest educated people, they don't financially benefit from working - and people can choose (if they bend the rules a little) wether they want to work or not...
This way the companies doesn't pay for them, the government does => higher taxes...
So it still feels as too much service with all these people helping you, and you can rarely "jump in a store, shop and quickly move on"... Deep breathing is very helpful :-)
At the end of the day, it is still better to have it this way of too much service, rather than the government paying them for not working at all.
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